Do you play games at work? These warehouse workers do. And they get paid for it.
A new study from Lucas Systems polled 750 U.S. and U.K. on-floor warehouse workers. Nearly 84% of them said they were more likely to stay with a company that developed workplace competitions around their day-to-day tasks. Workers embrace the benefits of gamified teamwork and are eager to participate for company recognition or prizes such as company merchandise.
Lucas Systems Chief People Officer Bud Leeper says it’s a new way to attract and keep workers. “Employee engagement comes from good relationships, recognition, satisfaction of achievement, and having some fun – all of which can be enhanced through workforce gamification.”
Gamification can be a differentiator for employers looking to fill the more than 250,000 warehouse worker job openings in the U.S.
- They like competing as a team, which puts less pressure on individual performance. Motivations include strengthening the team (57%), the opportunity to engage with more co-workers (55%), and learning from teammates (53%)
- 88% say they are comfortable with performance measures shared with other employees. While Boomers are typically lowest in comfort level, over 80% are favorable
- Gen Z is the most enthusiastic about workplace competitions, and more than 90% would participate for a 10% cash bonus or lower incentive, dwarfing the 77% of Gen X workers who agree.
More insights can be found here.